Start Free Trial

AWS security for start-ups that do not have a security team

Your engineers are shipping product. Nobody’s job title says ‘security’. Meanwhile, customers ask for a security questionnaire, investors ask about risk, and AWS Security Hub shows hundreds of findings nobody has time to read. bearhug is built for exactly this stage.

The four AWS security questions every founder gets asked

Sooner or later, a customer, an investor or an auditor asks the same four questions. Here is how bearhug helps you answer each one.

  1. Is customer data exposed anywhere?

    An exposed bucket or database is the fastest way to lose a customer’s trust.

    How bearhug helps: bearhug flags public S3 buckets, security groups open to the internet and unencrypted databases and volumes, so you can answer with evidence rather than a guess.

  2. Who has access to production?

    Old access keys and shared admin accounts are how one leaked credential becomes a full compromise.

    How bearhug helps: IAM findings show unused access keys, users without MFA and permissions broader than they need to be.

  3. Would you know if you were breached?

    Most small teams have no one watching for threats outside office hours.

    How bearhug helps: New critical and high-severity GuardDuty findings reach you as plain-English email alerts, so a serious threat does not sit unnoticed in a console.

  4. Are you working towards SOC 2 or ISO 27001?

    Enterprise customers increasingly ask for one of these before they sign.

    How bearhug helps: bearhug maps findings to SOC 2 and ISO 27001 controls, so you can show which AWS issues you have already fixed.

Why enterprise security tools do not fit start-ups

Enterprise CSPM platforms assume a security team to triage alerts, and a budget of $20,000+ a year. Start-ups have neither. The result is usually no tool at all, and a nasty surprise during due diligence.

The problem is not that start-ups do not care about security. It is that the tools on the market assume time, budget and expertise that an early-stage team does not have. A tool that produces hundreds of findings with no explanation does not make you safer if nobody has time to read them.

What bearhug gives a start-up

  • Connection in under five minutes, with prioritised findings as soon as Security Hub completes its first checks, usually within a couple of hours
  • Explanations your whole team can understand, not only engineers
  • One-click fixes for common issues, so a fix takes minutes, not a sprint
  • Evidence of an improving security posture for customers and investors, with daily trends
  • Compliance mapping for SOC 2, ISO 27001, PCI DSS, GDPR and Cyber Essentials
  • A flat $100 per AWS account per month, billed through AWS Marketplace

For technical founders and CTOs

bearhug is AWS-native. It deploys through a CloudFormation stack that creates a read-only IAM role and an Amazon EventBridge rule, enables Security Hub and GuardDuty, installs no agents and asks for no access keys. The technical view shows every finding as AWS reports it, with the control title, resource ARN and region.

You decide when bearhug can make changes. One-click fixes need a separate remediation role, which bearhug only requests when you choose to use them. See exactly what is created on the how it works page.

For non-technical founders

Plain-English mode turns every finding into three answers: what is wrong, why it matters and how to fix it. Real-time email alerts explain new critical issues in language you can forward straight to your CTO or a contractor.

The dashboard gives you a clear view of risk across every AWS account you run, so you can talk about security with customers and investors without guessing. Read more about plain-English AWS security findings.

What it costs

bearhug costs $100 per AWS account per month, with every feature included and no per-asset counting. A start-up with one production account and one staging account pays $200 a month for bearhug, plus any AWS charges for Security Hub and GuardDuty.

There is no long-term commitment, and billing goes through your existing AWS account via AWS Marketplace, so there is no new vendor to set up. See full CSPM pricing.

A realistic first week with bearhug

  1. Day one: connect and look. Deploy the CloudFormation stack in under five minutes. Your first findings, grouped by severity, arrive as Security Hub completes its first checks, usually within a couple of hours.
  2. Day one or two: close the obvious gaps. Use one-click fixes to block public access on S3 buckets, close open and insecure ports and enable CloudTrail logging.
  3. During the week: tighten access. Work through IAM findings, such as unused access keys and users without MFA, using the step-by-step guidance.
  4. From then on: stay on top of it. Real-time email alerts tell you when something new and critical appears, and daily trends show your progress.
  5. Before the next questionnaire: use the compliance mapping and trend history to show customers and investors where you stand.

Security questionnaires without the panic

The first enterprise security questionnaire usually arrives at the worst possible moment, in the middle of a deal you need to close. Many of its questions are about your cloud: is data encrypted, is access limited, is activity logged and would you detect an incident.

With bearhug connected, you can answer those questions from what your AWS account actually looks like today, rather than from memory. The findings you have already fixed, and the trend that shows your posture improving, are exactly the evidence a customer’s security team wants to see.

Start-up questions

Yes. The price is per account, so a single account costs $100 a month, and small accounts often have the same critical misconfigurations as large ones.

It helps you find and fix the AWS configuration issues auditors look for, and it maps findings to SOC 2 controls. It does not replace an auditor.

No changes to your existing workloads are needed. Setup deploys a CloudFormation stack that creates a read-only IAM role and an Amazon EventBridge rule and enables Security Hub and GuardDuty. bearhug only applies the fixes you approve.

Yes. Explore the live demo without connecting anything, or start a 14-day free trial through AWS Marketplace.

Know where your AWS account stands before your next investor or customer asks

14-day free trial. The paid plan is $100 per AWS account per month, billed through AWS Marketplace.

No credit card. No procurement. Starts from your AWS console.